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The best of both worlds: Footprint Books and tripwolf.com partnership

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Making travel guides available online and on mobiles

October 13th 2009. Today renowned travel guide publisher Footprint (www.footprintbooks.com) and tripwolf (www.tripwolf.com), one of the world’s leading online travel guides, announce a far-reaching cooperation at the Frankfurt Book Fair. tripwolf will digitise over 60 Footprint guidebooks extracting extensive destination insight and over 150,000 points of interest (incl attractions, sights, hotels and restaurants). This information will be made available to users on both Footprint and tripwolf websites, as well as via mobile applications created by both companies.

Following a trial partnership, Footprint Managing Director Andy Riddle says “We’ve been really impressed with the way in which tripwolf have adapted content from our Peru Handbook into a well considered iPhone application which is intuitive to the way in which people travel. We are very excited about developing other digital products across all of the destinations we cover. Combining Footprint’s depth and breadth of content with tripwolfs innovative digital approach is a real win-win for travellers.”

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tripwolf 2.0 is all about travel destinations

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The online travel guide tripwolf www.tripwolf.com adapts its new design to meet the travel industry’s focus on destination marketing.

Vienna, September 14th. The online travel guide tripwolf is introducing the future of online travel: tripwolf 2.0 offers tools for individual trip planning and booking, communicating within a fast growing community and accessing inside information on about 500.000 points of interest like sights, restaurants or hotels throughout the entire world.

tripwolf, the one stop shop for independent travelers - one important focus when designing the new tripwolf was the integration of premium content and optimizing the layout for advertisers such as DMO’s and touristic enterprises on the platform. The Vienna-based team paid significant amount of attention to premium partners and affiliates. The new layout and technical architecture allow for seamless integration of content in 5 languages, backlink integration, and the creation of special landing pages for each partner to enhance their Google rankings. tripwolf also created space for new partners within their own strong communication channels. Partners have the choice of adding editorial content in the tripwolf newsletters, get covered by the excellent tripwolf travel bloggers in blogs available in 5 languages and most importantly, tripwolf offers the ability to precisely target and track the performance of advertising campaigns based on a variety of options. .

„The web has dramatically changed the way travels are organized - today, it is vital to be found online and support them in finding the best offers and information for their travel needs “, explains Alexander Trieb, CEO of tripwolf. „Currently over 1.7 Million Unique Visitors per month and around 45,000 members are using tripwolf to plan their trips - a great platform promoting destinations and events for the independent traveler. tripwolf users are on average 30 years old, about 80 percent have high school and/or university degrees and over 65 percent plan between 2 to 4 trips per year”, adds Mr. Trieb.

The new tripwolf 2.0 offers users an innovative new tool, enabling them to easily create and plan their personalized trips. A weekend in New York, the best restaurants in Piedmont, two weeks in Southeast Asia? Over 2,000 trips have been created within the first week by tripwolf visitors and that is just the beginning.

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On holiday with Berlusconi, Putin and Kim Jong-il

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The online travel guide tripwolf.com presents a new trip planner that tracks the summer trips of the rich and powerful.

Vienna, September 8, 2009. The online travel guide tripwolf (http://www.tripwolf.com) celebrates a total makeover and presents a convenient new trip planner. With just a few clicks, users can create the trips of their dreams. For the launch or tripwolf 2.0, the tripwolf team has put together the summer itineraries of prominent politicians - with a little twist. Find out where Silvio Berlusconi, Nicolas Sarkozy or The Obamas spent their time off in summer 2009 (http://www.devel.tripwolf.com/en/trips/location/1)!

With over 2 million monthly visits, the tripwolf community is already one of the biggest and most comprehensive travel sites in the online world - and it’s just celebrating its first birthday. With the new trip planner every user can now put together a unique trip and immediately print a personalized travel guide - for free and without registration!

When creating a trip, users can choose from more than 500,000 destinations, points of interests, and hotels worldwide. The information about these locations comes from renowned travel guide publishers and from the community of more than 40,000 well-traveled tripwolf members worldwide. The tripwolf team has built hundreds of ready-made trips - find everything from walking trips through Paris’ artist district, Montmartre (http://www.devel.tripwolf.com/en/trips/location/1077), to trekking tours in the Peruvian Andes (http://www.devel.tripwolf.com/en/trips/location/616).

„With the new trip planner tripwolf has become an incredibly useful travel tool,” Sebastian Heinzel, CEO of tripwolf, states proudly. „On top of that, we have improved tripwolf in every aspect - the site is now faster and more informative and looks better, ” he adds. „We have fulfilled many wishes of our community. The cub has turned into a grown wolf!”

About tripwolf
tripwolf.com is a social travel guide available in five languages - English, German, French, Spanish and Italian. What makes tripwolf special is the content mix: professional editorial from print travel guides like “Marco Polo” and “Footprint” paired with user generated content by travelers from all over the world. Users can add personal blog posts, ratings and photos to about 500.000 different locations worldwide and can download and print personalized travel guides. With the tripwolf iPhone application they can also access the travel information on the road - online or offline. The tripwolf company is based in Vienna, Austria.

Contact:

Adena Harford

tel: +1 207 332 7338

a.harford@tripwolf.com

http://www.tripwolf.com

www.twitter.com/tripwolf

Mobile travel guide: tripwolf for the iPhone

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Avoid roaming charges when you travel: tripwolf.com starts a free world travel guide for the iPhone

Vienna, June 9, 2009: The online social travel guide tripwolf [http://www.tripwolf.com] launches the first iPhone application.

The tripwolf iPhone application [http://www.tripwolf.com/en/page/iphone] allows users to search and download over 400,000 destinations worldwide and combines travel information from professional travel guides such as “Marco Polo” and “Footprint” with the cumulative knowledge of over 18,000 tripwolf members. Read More »

The Online-Travel Guide tripwolf.com is all about the Dolce Vita

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Vienna/Austria, April 7th 2009. A hotel in Rome, the best ice-cream in Naples or the hippest Club in Milan? That and more is now available on the new Italian version of the online Travel-Guide http://tripwolf.com/it. So far, tripwolf offers over 400.000 travel destinations worldwide and combines up-to-date infos with detailed descriptions for individual travelers- after versions in German, English and French the portal now offers it’s content also in Italian.
Around 600.000 international travel enthusiasts have been using the only nine month old portal to gather information on destinations so far. The info available consists of a combination of professional Travel-Guide content by connaisseurs such as MairDumont (Dumont and Marco Polo-Guides) or the british Footprint publishing with user generated content by travelers and locals in the respective countries. Trip-Gurus, designated travel-specialists by the tripwolf team, are also part of the online-portal and share their know-how with the travel-crowd.

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Online travel guide tripwolf now fully available in french

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Vienna, March 19 2009. Starting today, Online travel guide tripwolf is also fully available in french at http://www.tripwolf.com/fr. Thus more than 400.000 descriptions of travel destinations are now available in french, after being online in german and english. Since tripwolf’s launch 8 months ago, more than 600.000 travel-enthusiasts not only gather information from high quality editorial travel guide content, which comes from leading partners such as MairDumont (Dumont- and Marco Polo travel guides) or british Footprint Publishing house, but also authentic and up-to-date information from both local travle experts (”trip gurus”) and reviews and additional pieces of information provided by the tripwolf users.

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Footprint Travel Guides and tripwolf Announce Partnership

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Berlin, March 12th 2009. Today social travel guide tripwolf (http://www.tripwolf.com) announces a partnership with Footprint Books, the publishers of the longest running travel guides in the English market. The first act of the new partnership is integrating Footprint’s Peru Handbook into tripwolf’s web platform and mobile version.

“It is fantastic to see Peru content from our Footprint Handbooks on tripwolf.com and on the beta version of the tripwolf iPhone application”, says Footprint Marketing Manager, Liz Harper. “We looked at various potential partners to make Footprint content available through new channels and tripwolf has clearly convinced us with their innovative approach and unique offerings for users.”

With this partnership, tripwolf.com strengthens its strategy of combining professional editorial travel content with user-generated content from thousands of globetrotters worldwide. On tripwolf.com individual travellers can create their personalized travel guides, based on recommendations from expert “trip gurus,” friends and other travellers.

“Personally, Footprint Handbooks have been my favourite travel guides for years,” says tripwolf CEO Sebastian Heinzel. “On my trips to Peru, India and Vietnam I have been impressed by the breadth and depth of their coverage. I cannot imagine a better English language partner for tripwolf.”

For the German version of its platform, tripwolf entered into a partnership with the MairDumont Group, publishers of the German “Marco Polo” travel guides, last year. tripwolf versions in French, Italian and Spanish will be launched this spring.

Alternative Spring Break 2009

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May not be MTV but still just as wild- Check out tripwolf’s not to miss places in Africa

New York–February 19, 2009–Spring break has college students booking airplane tickets to warm Caribbean beach destinations like Panama City, the Bahamas and Cancun, Mexico. As fun as relaxing on white sand is, the world offers too much to head to the same location year after year. So this year, plan an alternative spring break — and head over to Africa.

tripwolf, an online social travel guide, has compiled the top “not to miss” locations in Africa as voted by its users. The community spoke, and tripwolf listened.  Here is the best of Africa list they came up with:

1. Table Mountain, Cape Town, South Africa
2. Royal Palaces of Abomey, Benin
3. Masai Mara, Kenya
4. Stone Town of Zanzibar, Tanzania
5. Djemaa el Fna, Marrakech, Morocco
6. Cape Point, Cape Town, South Africa
7. Ngorongoro Crater, Tanzania
8. Cape of Good Hope, South Africa
9. Clifton & Camps Bay Beaches, Cape Town, South Africa
10. Kirstenbosch National Botanical Garden, Cape Town, South Africa
Some sights, some beaches, some national parks, all alternative ways to make spring break 2009 a trip to remember.  You can find details for all the locations that made the list on the tripwolf site here: http://www.tripwolf.com/en/guide/list/2/Africa?list=nottomiss.

tripwolf Announces Top US Sunset Spots for this Valentine’s Day - With a few surprises in Michigan, Texas and Tennessee

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January 29, 2009–New York–To celebrate Valentine’s Day this year, social travel guide tripwolf.com has released its top fifteen sunsets to catch in the US. After researching all of North America for romantic sunset spots, tripwolf selected five locations in Florida, four spots in Michigan, three beach-side sunsets in Hawaii, two in Texas and one rooftop view in Tennessee.

tripwolf.com’s Top 15 Romantic Sunsets include:

5 in Florida: Key West, Longboat Key, Siesta Key, Sanibel Island, and South Walton Beach;

4 in Michigan: Petoskey, Ludington, Traverse City, and Oval Beach in Saugatuk;

3 in Hawaii: Papohaku Beach on Molokai, Front Street in Lahaina on Maui, and Mauna Kea Resort in Kamuela on the Big Island;

2 in Texas: Wildcatter Ranch and Resort in Graham and the Congress Avenue Bridge in Austin;

1 in Tennessee: the rooftop view at the Madison Hotel in Memphis.

“Everyone appreciates the beauty of a sunset–be it on the beach or over a cityscape.” says Sebastian Heinzel, tripwolf CEO. “We want to break out of the usual ‘dinner and candy’ and provide ideas for an alternative romantic plan this Valentine’s Day.”

tripwolf users are encouraged to upload photos, share stories and add comments about their romantic Valentine’s Day plans to the site. Details on each of the 15 locations and more are located at http://www.tripwolf.com/en/page/valentine. For more information on tripwolf, visit www.tripwolf.com.

tripwolf Closes Second Funding Round — Despite difficult financial times, Austrian Web 2.0 start-up secures investment

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NEW YORK, NY.  January 22, 2009—Online travel guide tripwolf announces a second round of funding. The MairDumont Group, Europe’s largest publisher of travel information, has invested for the second time in the Vienna-based web 2.0 start-up. By strengthening its commitment to tripwolf, the MairDumont group aims to play a leading role in the digital market as well.

“Travel and mobility online are part of our core business,” says Stephanie Mair-Huydts, Publisher. “Despite the financial crisis, we want to expand our position in the online market. tripwolf is the perfect extension of our current offerings.”

Additionally, renowned German publisher Dieter von Holtzbrinck has signed on as a co-investor. Dieter is confident and enthusiastic about both the tripwolf concept as well as the competent and creative management team.

“We are proud to have the trust of such reputable companies and individuals,” says Sebastian Heinzel, CEO of tripwolf, who is excited by the willingness of investors from the print world to support innovative online business models. “We have big plans for 2009, including site launches in French, Spanish and Italian, and a tripwolf iPhone application.”

tripwolf, a next generation travel guide, launched in June 2008 in German and English. The platform combines professionally created content with user-generated content - reviews, tips, photos and travel blogs – from thousands of travelers all over the world. Currently, the tripwolf community has nearly 15,000 members, including one thousand “trip gurus“ who provide personal travel tips.