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Wikipedia says:
Brixen (Italian: Bressanone; Ladin: Porsenù or Persenon; Latin: Brixino; also known as Pressena (827 AD), Prichsna, Brixina) is a town in the province of Bolzano-Bozen in the Italian region Trentino-Alto Adige/Südtirol. The third largest city in the province, Brixen is an old (founded 901) town, the artistic and cultural capital of the valley of the Isarco River. It is located at the confluence of the Isarco and Rienz rivers, 40 km north of Bolzano and 45 km south of the Brenner Pass, on the Italy-Austrian border. It is surrounded at east by Plose and Monte Telegrafo (2,504 m), at west by Cima Cane and Monte Pascolo (2,439 m).
The majority of the population speaks German as first language. The remainder of the inhabitants speak Italian and Ladin as first languages, with percentages of 27% and 1%, respectively.
Brixen is especially known as a major skiing resort (the Plose). Other activities include hydroelectric power, wool, orchards and vineyards. (...) more....


